Align Your GTM Team Around What Works

Build and share self-optimizing messaging across sales marketing and enablement—so everyone's on message always.

A single source of truth for messaging that wins

Ensure company-wide consistency

Eliminate conflicting messages. By building a shared messaging framework from a central Library of your personas, use cases, and positioning, you ensure perfect GTM alignment across every team and interaction.

Scale what works, faster

Stop reinventing the wheel. Clone top-performing Playbooks and share self-optimizing templates across your team to amplify your best strategies, accelerate new hire ramp time, and improve overall team alignment.

Adapt your messaging in real-time

Your messaging evolves alongside your product, customers, and market. Octave connects to your live GTM signals to continuously optimize your playbooks, ensuring your messaging is always current, relevant, and effective.

How Octave aligns your team

Create, share, and optimize your core messaging strategy in three steps.

Build Your GTM Brain

Centralize your strategy by defining your products, personas, and use cases in Octave’s Library. This becomes the single source of truth for all messaging.

Create Actionable Playbooks

Turn your strategy into a clear messaging framework. Build Playbooks that define the narrative, value propositions, and tone for each specific audience.

Deploy and Optimize

Share self-optimizing Playbooks across your teams. Octave learns from every interaction to continuously refine messaging so everyone stays aligned with what works.

Features

Resources

Ingest and codify company assets (e.g., websites, docs, decks) into actionable intelligence.

Library

Define and align core value propositions, target segments, and buyer personas.

Playbooks

Create hyper-personalized messaging for every niche, persona, and segment you target.

Agents

Power real-time workflows with agents grounded in your ICP and GTM strategy.

Styles

Encode tone of voice, brand identity, and the language patterns behind your best-performing CTAs.

Prospector

Surface every high-value contact in your target market—fast.

We’ve tried a lot of AI tools, but Octave is the first one that actually works the way our sales team needs it to. It understands real personas, real pain points, and creates messaging that lands. It’s become a core part of our modern GTM stack.
Mollie Bodensteiner
VP RevOps, Engine
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FAQ

Frequently Asked Questions

Still have questions? Get connected to our support team.

What is a self-optimizing messaging framework?

It’s a dynamic approach to GTM alignment. Instead of a static document, Octave creates Playbooks that connect to your GTM stack and learn from live customer and market signals. The framework automatically updates to ensure your messaging is always based on the most current, effective strategies.

How is this different from using shared docs for our playbooks?

Shared documents are static and quickly become outdated. Octave is your GTM Brain; it's a live platform that integrates with your tools, learns from what's working, and actively updates and optimizes your Playbooks. This ensures your entire team is always aligned with the most current, high-performing messaging.

Can this help with sales enablement?

Yes. Octave accelerates sales enablement by providing a single source of truth for messaging. New hires can get up to speed in hours, not weeks, by using data-backed Playbooks tailored to their personas and territories, ensuring they have credible, effective messaging from day one.

How do we ensure the messaging tone is right for different teams, like sales vs. marketing?

Octave allows you to create different Playbooks for various use cases and define unique Styles for each. This lets you maintain core message consistency while tailoring the voice, tone, and format for different channels, achieving team alignment without sacrificing specialized communication.

How long does it take to set this up?

Setup is instant. Just add your website and Octave starts creating your initial ICP strategy and assets. From there, you can quickly build out your Library and create your first Playbooks in minutes.

Outbound That Works. Octave now.