Generative GTM

Build an outbound engine that updates itself

Octave's AI agents research leads, qualify accounts, and create ICP-tailored messaging in real-time, helping Growth and GTM Engineering teams target every segment with relevant context-aware campaigns. No more brittle prompts, static templates, or {variable} limitations.

Give it a try
Live demo with a GTM Engineer

The world’s moving fast—your buyers expect more. Static templates, A/B subject line tests, and pseudo {{personalization}} won’t win deals anymore. So why is your outbound still stuck in the past?

How It Works

Welcome to Generative GTM

Before Octave
After Octave
Before Octave
After Octave

Octave transforms your ICP into a real-time GTM Context Engine for AI agents that research, qualify, and write sequences. Teams can now deploy more hyper-relevant campaigns faster, without the prompt overhead or template babysitting.

Outbound context lives everywhere... decks, docs, libraries, models, tribal knowledge. Static templates miss real pains, and each market shift means a scramble to update, rewrite, and watch reply rates remain flat.

For Modern GTM Teams

Messaging that converts. Motions that scale.

Octave helps you generate your ICP, offer positioning, messaging playbooks, and qualification criteria, and make sure it always stays up to date. Align sales and marketing stakeholders seamlessly, scale cutting edge RevOps, and accelerate pipeline growth with AI.

Explore Octave for GTM Teams

ICP Library

Codify every persona, use case, value prop, and competitor — your GTM DNA — into a single, living source of truth.

Messaging Playbooks

Generate potent narratives tailored for every segment, function, or compelling event that motivates your buyers to engage.

AI Agents

Native agents that know how to research, read websites, scrape profiles, and make decisions based on detected pain points.

Composable Workflows

Push scoring, content, and emails straight into your sequencer, CRM, or SEP via API; without adding another screen for reps.

For Elite Growth Agencies

Pitch-perfect campaigns. No copywriters required.

Octave centralizes your client’s ICP, messaging, and case studies in a powerful GTM context engine, getting you from onboarding to live campaigns in days, not weeks. Boost replies, generate more leads, and close more deals while showcasing your AI edge.

Explore Octave for Agencies

Client Workspaces

House every client’s messaging and positioning in shareable workspaces that can generate complete strategies in minutes.

ICP Playbooks

Help clients find message-market fit faster, and evolve from appointment setting to becoming a strategic business partner.

Agentic Workflows

Deploy scalable agents for every campaign that pull research, score prospect fit, and generate copy anchored in relevance.

Seamless Orchestration

Easily integrate powerful agents and unlock novel workflows via native Clay, n8n, and Cargo integrations, custom API, and MCP.

For GTM Teams

Messaging that converts. Outbound that scales.

Octave is the first AI platform to go beyond personalization—adding rich, real-time context to every prospect and customer interaction.—adding rich context to every prospect and customer interaction.

Turn your ICP
into action

Octave is the first platform built to operationalize ICPs and orchestrate messaging across clients.

Scale
smarter

Share self-optimizing templates across your team to stay aligned and move faster.

Next-level intelligence gathering

Deploy a specialized team of AI agents to collect rich intel on every prospect.

Personalize at
the speed of change

Your messaging evolves alongside your product, customers, and market.

For Agencies

Pitch-perfect messaging. Tailored for every client.

Dynamically adapt to each client’s market and messaging—so you can orchestrate high-performing outbound at scale.

LEADING AGENCIES RELY ON OCTAVE

Stand up winning strategies

Enter new industries with credibility through timely, precise, and personalized messaging.

Ramp up
faster

Build data-backed client playbooks in hours, not weeks.

Replicate
what works

Clone top-performing messaging across clients, offers, and campaigns—automatically.

Maximize
performance

Start more conversations with higher-value leads and drive better outcomes.

“We’ve tried a lot of AI tools, but Octave is the first one that actually works the way our sales team needs it to. It understands real personas, real pain points, and creates messaging that lands. It’s become a core part of our modern GTM stack.”
Mollie Bodensteiner
VP RevOps, Engine
"Working with Octave has been a game changer for VELOX. Their AI platform has helped us streamline our messaging well beyond what we’ve seen with out of the box models like ChatGPT, Claude, or Gemini; and easily integrated into our existing stack. What really sets them apart is the support. Their team has been available 24/7 and has gone above and beyond to ensure our continued success. This level of commitment is rare, and it’s why we’re all in on Octave."
Joe Rowett
CEO, Velox
"Octave is the first agentic platform that may truly save us headcount. Its ability to understand our product and market paired with actionable suggestions, makes it the missing link between GTM strategy and execution. Whether you use it for outbound messaging, segmenting your customer base, or just creating GTM playbooks, you'll be amazed at how strong the results are."
Mallory Lee
VP RevOps, PhoneBurner
"Octave has saved me countless weeks of manual research by enabling me to build rich, granular, and targeted GTM playbooks for my key personas. Previously this work would have taken 40+ hours of manual work and a dedicated team of product marketing resources. I can now tune the messaging to exactly what matters most to my audiences in minutes. Our next journey with Octave is applying this to agentic AI GTM programs."
Andrew Jacob
Director of Strategic Growth, QAD
"Octave is helping transform the quality and efficiency of our outbound marketing, but the people are what make it game-changer for us. When we need help, the Octave team is there. Outside normal working hours? No problem. Need a feature implemented urgently? They’ll take you seriously, not just brush you off with “we’ll put it on the roadmap”. This stuff isn't easy, but Octave demonstrates daily that they are invested in our success."
Mitch Speers
CRO, BuyerForesight

The only GTM platform that actually understands what you sell.

Gain Instant Intelligence

Create your ICP strategy and assets in minutes. Octave becomes the living brain that learns what you sell, who you target, and why they buy.

Precision and Control at Scale

Stop washing out nuance with mad-lib templates and stale snippets. Leverage powerful generative tools to fine tune messaging that speaks to your  market, competitive advantages, and customer motivations.

Activate Your Team's Hive Mind

Sales, marketing, demand gen, and PMM can easily collaborate to train Octave on what matters, enabling GTMEs to focus on deploying automations for every rep and territory.

Outrun The Competition

Products never stop changing, GTM motions never stop evolving and markets are moving faster than ever. Enable your team to adapt as soon as the conditions on the field change.

Integrations

Your GTM stack, now context-aware

Octave streams insights, scores, and context-rich messaging into sequencers, CRMs, and orchestration tools via a powerful suite of agents and flexible APIs.

Clay
Cargo
Instantly
Smartlead
Lemlist
Outreach
Salesloft
Gong
Chorus
Salesforce
HubSpot
Make
n8n
AirOps
Google Drive
Gmail
Office 365
Microsoft Outlook
Notion
Dropbox

Stop wasting good data on bad messaging

Spin up your Octave account in just a few minutes and start transforming your GTM today... what are you waiting for?

Try for free