Qualify and Prioritize the Right Buyers

Deploy AI agents to automatically qualify and enrich leads, so your team stays focused on the highest-converting opportunities.

Automate lead qualification and scoring

Stop wasting time on manual reviews. Octave’s AI agents automatically score and prioritize inbound and outbound leads based on your ICP, so your team engages only the most qualified buyers.

Arm your reps with actionable intel

Give your team a real-time edge. Go beyond basic firmographics with automated enrichment that adds deep context on personas, pain points, and use cases, so reps can personalize every interaction.

Operationalize your ICP at scale

Transform your ICP from a static document into an automated, self-optimizing system. Octave ensures your entire team is aligned on buyer prioritization, using a central GTM brain that evolves with your market.

How to automate your qualification workflow

Set up your GTM Brain and deploy a team of AI agents to handle lead qualification and prospect enrichment in just a few steps.

Define your GTM Brain

Add your company’s personas, use cases, and competitors to the Octave Library. Octave uses this information to create qualification criteria for your prospects.

Deploy Qualification Agents

Quickly launch custom AI Agents to qualify leads, enrich company and contact data, and score opportunities using your unique Playbooks and ICP.

Integrate with your stack

Seamlessly connect Octave to your CRM and sales engagement platforms like Salesforce, HubSpot, and Outreach to deliver qualified and prioritized buyers directly into your team's existing workflows.

Features

Resources

Ingest and codify company assets (e.g., websites, docs, decks) into actionable intelligence.

Library

Define and align core value propositions, target segments, and buyer personas.

Playbooks

Create hyper-personalized messaging for every niche, persona, and segment you target.

Agents

Power real-time workflows with agents grounded in your ICP and GTM strategy.

Styles

Encode tone of voice, brand identity, and the language patterns behind your best-performing CTAs.

Prospector

Surface every high-value contact in your target market—fast.

“We’ve tried a lot of AI tools, but Octave is the first one that actually works the way our sales team needs it to. It understands real personas, real pain points, and creates messaging that lands. It’s become a core part of our modern GTM stack.”
Mollie Bodensteiner
VP RevOps, Engine
"Working with Octave has been a game changer for VELOX. Their AI platform has helped us streamline our messaging well beyond what we’ve seen with out of the box models like ChatGPT, Claude, or Gemini; and easily integrated into our existing stack. What really sets them apart is the support. Their team has been available 24/7 and has gone above and beyond to ensure our continued success. This level of commitment is rare, and it’s why we’re all in on Octave."
Joe Rowett
CEO, Velox
"Octave is the first agentic platform that may truly save us headcount. Its ability to understand our product and market paired with actionable suggestions, makes it the missing link between GTM strategy and execution. Whether you use it for outbound messaging, segmenting your customer base, or just creating GTM playbooks, you'll be amazed at how strong the results are."
Mallory Lee
VP RevOps, PhoneBurner
"Octave has saved me countless weeks of manual research by enabling me to build rich, granular, and targeted GTM playbooks for my key personas. Previously this work would have taken 40+ hours of manual work and a dedicated team of product marketing resources. I can now tune the messaging to exactly what matters most to my audiences in minutes. Our next journey with Octave is applying this to agentic AI GTM programs."
Andrew Jacob
Director of Strategic Growth, QAD
"Octave is helping transform the quality and efficiency of our outbound marketing, but the people are what make it game-changer for us. When we need help, the Octave team is there. Outside normal working hours? No problem. Need a feature implemented urgently? They’ll take you seriously, not just brush you off with “we’ll put it on the roadmap”. This stuff isn't easy, but Octave demonstrates daily that they are invested in our success."
Mitch Speers
CRO, BuyerForesight
"Octave is the first agentic platform that may truly save us headcount. Its ability to understand our product and market paired with actionable suggestions, makes it the missing link between GTM strategy and execution. Whether you use it for outbound messaging, segmenting your customer base, or just creating GTM playbooks, you'll be amazed at how strong the results are."
Mallory Lee
VP RevOps, PhoneBurner
FAQ

Frequently Asked Questions

Still have questions? Get connected to our support team.

How does Octave's lead qualification differ from standard lead scoring?

Traditional lead scoring relies on static firmographic data. Octave takes a more dynamic, context-aware approach, using your unique personas, use cases, and positioning to qualify leads based on how well they align with your real-world strategy. Our AI agents prioritize fit, not just headcount.

Can I customize the criteria for prospect enrichment?

Yes. Your enrichment criteria are defined by what you build in your Octave Library and Playbooks. The AI agents are personalized to find the specific information you deem important for your Personas and Use Cases, ensuring the enriched data is always relevant to your GTM motion.

What kind of data do the AI agents use for buyer prioritization?

Our AI agents use a combination of live firmographic, product, and intent signals. The key differentiator is that all data is interpreted through the lens of your company's unique strategy, which you define in Octave, to ensure effective buyer prioritization.

How does this workflow integrate with my existing CRM?

Octave is built to connect to your modern GTM stack. It offers native integrations with tools like Salesforce, HubSpot, Outreach, and Salesloft, allowing you to seamlessly push enriched and prioritized lead data directly into your team's daily workflows.

Is it difficult to set this up?

No, setup is instant. You can start by simply adding your website, and Octave will help create your initial ICP strategy and assets in minutes. From there, you can easily build and deploy custom agents for your qualification and enrichment workflows.

Build your generative GTM motion today