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Convert MQLs to SQLs Faster
Automatically qualify marketing leads with AI-powered scoring and route them to sales with personalized context and messaging.
Accelerate the sales handoff
Stop letting qualified leads go cold. Use AI-powered agents to instantly score incoming MQLs against your ideal customer profile, eliminating manual review and speeding up the entire MQL to SQL process.
Arm your reps with intelligence
Give your sales team the context they need to win. Automatically generate discovery questions, talking points, and personalized outreach for every qualified lead, so reps spend less time researching and more time selling.
Ensure every message is on-brand
Scale your go-to-market motion with messaging that is always aligned with your core strategy. Ground every interaction in your unique positioning, personas, and use cases for consistent, high-impact communication.
How it works
Connect Octave to your GTM stack to create a seamless, automated lead qualification and routing workflow.
Define Your ICP
Build your GTM brain in the Octave Library. Define your products, personas, and segments with qualifying questions to teach Octave what a good lead looks like.
Qualify and Enrich Leads
Run Qualify and Enrich agents on incoming leads. Octave scores each lead against your ICP and gathers deep intel on the person and their company.
Route with Personalized Messaging
For qualified leads, a Sequence Agent generates personalized outreach based on your playbooks. This tailored context is then sent with the lead to your sales team's tools.
Features
Resources
Ingest and codify company assets (e.g., websites, docs, decks) into actionable intelligence.
Library
Define and align core value propositions, target segments, and buyer personas.
Playbooks
Create hyper-personalized messaging for every niche, persona, and segment you target.
Agents
Power real-time workflows with agents grounded in your ICP and GTM strategy.
Styles
Encode tone of voice, brand identity, and the language patterns behind your best-performing CTAs.
Prospector
Surface every high-value contact in your target market—fast.
Related Use Cases
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Frequently Asked Questions
Still have questions? Get connected to our support team.
Octave uses Qualify Person and Qualify Company agents. These agents match a lead against the 'good fit' and 'bad fit' qualifying questions you define for your Products and Personas in the Library, providing a qualification score and rationale.
Yes. Octave integrates with tools like Salesforce, HubSpot, Outreach, and Salesloft. It also connects to orchestration platforms like Clay using a simple API key and Agent ID, allowing you to pass data between your entire GTM stack.
Octave can provide a rich, structured brief for every lead. The Call Prep Agent generates discovery questions, call scripts, and objection handling, while the Enrich agents provide details on the person's career arc and the company's operating environment.
All messaging is generated from your Library, which acts as the central source of truth for your company's positioning, products, and personas. You can refine this at any time. In addition, agents have settings to control tone, reading level, and writing style to ensure consistency.
This workflow improves lead conversion by automating the manual marketing qualification process, which reduces lead response time. It improves the sales handoff by equipping reps with deep context and pre-built personalized messaging, increasing the chances of a successful first engagement.
Build your generative GTM motion today
