Seller workspaces
Build a daily account queue with reasons to prioritize each buyer and a relevant approach for the next call.
Build your GTM applications on shared company context
Give the applications you build a consistent understanding of your buyers and your business. Octave helps your agents interpret and act on your GTM data through the lens of your company strategy.
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Your applications. A shared GTM context foundation.
You’re already building in Claude Code. You have Markdown files, Git repos, prompts, and agents doing useful work.
Then a product gets repackaged. Territories move. A new offer changes the expansion play. Your sales copilot, your marketing campaign engine, and your call recording analysis all need the same update. Your files can describe it and git can track how those descriptions change. But connecting the pieces, interpreting new field activity, and getting the right judgment into each workflow is a substantial engineering project.
That’s the infrastructure Octave brings to your build, so your team can spend more of its time delivering what the field needs next.
WITHOUT A GTM CONTEXT LAYER
WHAT CHANGES WITH OCTAVE
01
Signals need interpretation
A usage spike or new hire doesn’t explain which offering matters to an account.
01
Connect buying signals to product fit
Evaluate account evidence against your buyer definitions and relevant use cases.
02
Each application recreates your strategy
Every agent you create needs its own prompts and context, which drift as your positioning changes.
02
Retrieve shared guidance
Applications query current context through API or MCP when they run.
03
Buyer insights stay hidden in calls
Detailed needs are buried in conversations, disconnected from warehouse data.
03
Analyze structured findings
Bring annotated buyer evidence into your warehouse alongside business results.
Build applications around your team’s daily work
Use Octave’s context to power recommendations inside your own interfaces. Here are just a few of the portals that Octave can plug into:
Customer success applications
Identify customer needs and deliver adoption guidance and expansion opportunities. Generate QBR narratives grounded in the relationship.
Marketing tools
Generate campaign briefs and content variations using the positioning and customer proof relevant to each of your audiences.
Explore the Octave context graph
Octave holds context about your GTM strategy that isn’t captured in your CRM or other context sources. Define personas, segments, motions, and more — united by a granular concept graph that’s purpose-built to capture the pains, pressures, and goals that drive buyers to purchase a solution.
Learn about the context graph →
Fit company context into your architecture
Keep your warehouse and orchestration tools. Query Octave from your workflows and surface the results in your CRM or custom application.Your team controls the interface and actions users can take. Octave supplies reusable GTM context as you add applications or change models.
Improve the context your applications use
Use customer conversations to compare field messaging with your strategy and explore how buyers respond. Review suggested changes, then update the context your applications retrieve.When you add a persona or launch a capability, Octave can reannotate past conversations. Investigate existing evidence through the lens of your current strategy.
Customer spotlight
Fable Security built on-demand sales training in Claude that pulls from Octave. Individual reps get training right in Claude chat that’s generated in the moment, with current positioning and messaging, keeping enablement relevant as the company’s strategy evolves.
“The reason our scoring is so good is that we give Octave extremely rich first- and third-party data. Octave plays nicely with our data infrastructure.”
Mario MoscatielloVP Marketing, Airbyte“We built fully ICP-driven territories in under three weeks, what previously would’ve taken six months. Octave is one of the highest ROI investments we’ll make this year.”
Alex MillerVP Revenue Operations, HiveMQ
Start with one application
Connect Octave through API or MCP, or bring structured findings into your warehouse. Start with a workflow your team already needs:
A daily account brief with a recommended sales approach
A QBR builder that connects customer goals to product value
On-demand training based on current positioning
Campaign drafts tailored to a specific audience
What will you build on Octave?
