AI-Powered Partner Referral Messaging

Stop crafting awkward, one-off referral requests. Octave's AI leverages Clay's connection mapping to generate context-aware messages that unlock your warmest introductions and drive replies. See how our AI-powered partner referral messaging can build your highest-quality pipeline.

Boost Reply Rates with Context-Aware AI

Octave’s GTM context engine moves beyond simple templates. Our AI uses your unique messaging library and Clay's relationship data to craft referral requests that feel personal and genuine, driving significantly higher reply and conversion rates.

Automate Your Entire Referral Workflow

Eliminate the manual work of finding mutual connections and writing messages. Octave and Clay work together to turn relationship signals into ready-to-send copy, freeing up weeks of SDR and RevOps time to focus on active selling instead of tedious research.

Build Higher-Quality Pipeline

Referrals are your highest-converting leads. By systematically leveraging your network’s connections with AI, you can:

  • Generate more qualified pipeline with less effort.
  • Decrease your customer acquisition cost.
  • Improve the ROI of your entire GTM stack.

How Partner Referral Messaging Works

Octave integrates natively with Clay to turn raw relationship data into ready-to-send referral campaigns in three simple steps.

Model Your Messaging

Connect your sources to Octave to build a living library of your ICPs, value props, and personas. Our AI agents learn your unique GTM DNA.

Map Connections in Clay

Use Clay’s powerful enrichment to find mutual connections and map relationships between your team, your partners, and your target accounts.

Generate AI Messages

Octave’s Sequence Agents use the connection data from Clay and your messaging library to generate context-aware referral requests, ready to push to any sequencer.

Features

Resources

Ingest and codify company assets (e.g., websites, docs, decks) into actionable intelligence.

Library

Define and align core value propositions, target segments, and buyer personas.

Playbooks

Create hyper-personalized messaging for every niche, persona, and segment you target.

Agents

Power real-time workflows with agents grounded in your ICP and GTM strategy.

Styles

Encode tone of voice, brand identity, and the language patterns behind your best-performing CTAs.

Prospector

Surface every high-value contact in your target market—fast.

“We’ve tried a lot of AI tools, but Octave is the first one that actually works the way our sales team needs it to. It understands real personas, real pain points, and creates messaging that lands. It’s become a core part of our modern GTM stack.”
Mollie Bodensteiner
VP RevOps, Engine
"Working with Octave has been a game changer for VELOX. Their AI platform has helped us streamline our messaging well beyond what we’ve seen with out of the box models like ChatGPT, Claude, or Gemini; and easily integrated into our existing stack. What really sets them apart is the support. Their team has been available 24/7 and has gone above and beyond to ensure our continued success. This level of commitment is rare, and it’s why we’re all in on Octave."
Joe Rowett
CEO, Velox
"Octave is the first agentic platform that may truly save us headcount. Its ability to understand our product and market paired with actionable suggestions, makes it the missing link between GTM strategy and execution. Whether you use it for outbound messaging, segmenting your customer base, or just creating GTM playbooks, you'll be amazed at how strong the results are."
Mallory Lee
VP RevOps, PhoneBurner
"Octave has saved me countless weeks of manual research by enabling me to build rich, granular, and targeted GTM playbooks for my key personas. Previously this work would have taken 40+ hours of manual work and a dedicated team of product marketing resources. I can now tune the messaging to exactly what matters most to my audiences in minutes. Our next journey with Octave is applying this to agentic AI GTM programs."
Andrew Jacob
Director of Strategic Growth, QAD
"Octave is helping transform the quality and efficiency of our outbound marketing, but the people are what make it game-changer for us. When we need help, the Octave team is there. Outside normal working hours? No problem. Need a feature implemented urgently? They’ll take you seriously, not just brush you off with “we’ll put it on the roadmap”. This stuff isn't easy, but Octave demonstrates daily that they are invested in our success."
Mitch Speers
CRO, BuyerForesight
"Octave is the first agentic platform that may truly save us headcount. Its ability to understand our product and market paired with actionable suggestions, makes it the missing link between GTM strategy and execution. Whether you use it for outbound messaging, segmenting your customer base, or just creating GTM playbooks, you'll be amazed at how strong the results are."
Mallory Lee
VP RevOps, PhoneBurner

Related AI Capabilities

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FAQ

Frequently Asked Questions

Still have questions? Get connected to our support team.

How is this different from just using templates in Clay?

While Clay is excellent for data enrichment and workflows, its messaging often relies on static templates or complex prompt chains. Octave acts as the 'ICP and product brain' for Clay, using agentic AI to generate concept-driven messages that are deeply personalized and adapt in real-time, eliminating prompt maintenance.

What do I need to get started?

You need an Octave account and a Clay.com account. Octave integrates natively, allowing our AI agents to pull relationship data from Clay and push copy-ready messages into your existing sequencer, such as Salesloft, Outreach, or Instantly.

Can the AI personalize messages based on relationship strength?

Yes. Octave’s AI agents are designed to be highly sensitive to combined context. By feeding them relationship data from Clay along with your own first-party signals, the AI can intelligently adjust the tone and content of the referral request to match the nature of the connection.

What if my company's messaging changes frequently?

This is a core strength of Octave. Your messaging lives in a central, dynamic library. When you update value props, personas, or use cases in Octave, all referral messages generated by the AI will automatically reflect those changes, ensuring brand consistency without manual updates.

Build your generative GTM motion today