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AI Persona-Based Targeting for B2B SaaS
Stop sending generic outbound that misses the mark. Octave's AI Persona-Based Targeting uses your unique GTM DNA and Clay's real-time data to craft messages that resonate with every prospect. Start automating hyper-personalized outreach today.
Increase Reply and Conversion Rates
Move beyond {first_name}. Octave's AI agents use your dynamic messaging library to generate concept-centric emails tailored to each prospect's specific persona, pain points, and product fit, driving higher engagement and qualified pipeline.
Free Up Your GTM Team
Redirect weeks of RevOps and SDR time from manual research, list building, and prompt engineering. Octave automates the entire flow from ICP to copy, allowing your team to focus on active selling and strategy, not maintaining fragile workflows.
Scale Personalization Across All Segments
Effortlessly launch hyper-personalized outbound across multiple products, use cases, and personas. Octave's agentic playbooks adapt in real time to market shifts, ensuring your messaging is always on point without manual rewrites.
How Persona-Based Targeting Works
Octave uses your central messaging library and a native Clay integration to automate persona matching and message creation in three steps.
Model Your GTM DNA
Codify your personas, value propositions, and use cases into a living messaging library. Business users can easily refine this central source of truth in plain language.
Match Prospect to Persona
Octave natively integrates with Clay, using its job title normalization and role identification to instantly and accurately match each prospect to the correct persona in your library.
Generate Context-Aware Copy
Our sequence agents intelligently assemble the right messaging components for each matched persona, generating a ready-to-send, hyper-personalized email via a single API call.
Features
Resources
Ingest and codify company assets (e.g., websites, docs, decks) into actionable intelligence.
Library
Define and align core value propositions, target segments, and buyer personas.
Playbooks
Create hyper-personalized messaging for every niche, persona, and segment you target.
Agents
Power real-time workflows with agents grounded in your ICP and GTM strategy.
Styles
Encode tone of voice, brand identity, and the language patterns behind your best-performing CTAs.
Prospector
Surface every high-value contact in your target market—fast.
Frequently Asked Questions
Still have questions? Get connected to our support team.
While Clay is powerful for data enrichment, it can lead to 'prompt swamp'—complex, fragile prompt chains that are hard to maintain and often produce generic copy. Octave replaces this with a central 'GTM brain.' You model your messaging once, and our agents use that context to generate superior, hyper-personalized copy without complex prompting.
Octave is designed for post-PMF B2B SaaS companies. You'll need an existing GTM stack, including a CRM, a sequencer like Salesloft or Outreach, and a Clay account. Our system integrates with the tools you already own to add a layer of GTM context and AI automation.
Yes, this is where Octave excels. Our platform is built for companies with horizontal TAMs and multiple products, use cases, and personas. The messaging library and agentic playbooks make it simple to scale context-aware outbound across your entire GTM landscape.
A GTM context engine is a system that centralizes your company's unique Go-to-Market DNA—your personas, products, value propositions, and use cases. It makes this strategic asset actionable, allowing AI agents to generate real-time, hyper-personalized messaging that is always aligned with your strategy.
Build your generative GTM motion today
